“You have a great knack for pulling out of my head what I am thinking with minimal Direction, and bringing it into the real world.”
- Jordan Peters, Sponsorship and Marketing Director | Boilermaker Road Race
Utica Boilermaker Road Race
The Boilermaker Road Race has been one of the most anticipated summer events in Utica, NY. Established in 1978 the Boilermaker began with just 876 runners and a budget of $750.
The Boilermaker has attracted elite runners from all over the world, including Olympians and world record holders. In fact, the Boilermaker has been named by the Analytical Distance Runner as the most competitive 15K road race in the world.
Each year the Boilermaker unveils a new logo for that race year. McGrogan Design has had the honor of designing logos for the 2019, 2020, 2021, and 2022 race.
Today, the Boilermaker road race hosts over 17,000 runners per year. Boilermaker Weekend offers events for participants of every age and skill level. It has grown to include fitness and special events, such as a 5K Race, a 3 Mile Walk, a Kids' Run, a Community Mile, Youth Olympics, a Health and Fitness Expo, and more. Designed around the weekend's crown jewel, the Boilermaker 15K Road Race, Boilermaker Weekend promotes a healthy lifestyle with a focus on fun, family, and community spirit!
Along with the logos, we have designed specialty merchandise, a 40 foot wide mural, billboards, social media graphics, and produced & edited video for the Boilermaker.